RT team
At the SAP Now event, which attracted over 2,000 participants, SAP unveiled its new initiative, ‘GROW with SAP for Scaleups’. This cloud-based offering is tailored to empower rapidly growing startups with tools to simplify scaling, enhance operational efficiency, and sustain growth, available free for the first six months.
India, holding the title as the world’s third-largest startup ecosystem, has seen significant growth across sectors like Enterprise Tech, Health Tech, and Logistics, according to a recent SAP-Zinnov study. Over 80% of startups in these sectors report increased revenue and a focus on expanding their markets, underscoring the vital role of scaleups in driving innovation and economic development.
Sanket Deodhar, Vice President & Head of Digital Natives at SAP India, emphasized the importance of scaleups in national progress, stating, “Armed with robust technology and advanced tools, scaleups can rapidly innovate and scale, enhancing their financial stability and contributing to national development. Adopting cloud technology is crucial in today’s competitive environment.”
The ‘GROW with SAP’ program promises several benefits for scaleups:
- Enhanced market valuation through optimized operations and access to crucial financial data.
- Rapid modernization of business processes, achieving faster operational value.
- Expansion into new markets, ensuring compliance with local regulations.
- Streamlined hiring processes from recruitment to retirement, improving overall employee experiences.
- Integration into SAP’s global ecosystem, facilitating growth and collaboration opportunities.
Leaders from major Indian companies like Nykaa and Atomberg have praised SAP’s cloud solutions for revolutionizing aspects of their industries, from inventory management to customer service, highlighting the transformative potential of SAP’s offerings in supporting scalable and efficient business practices.
Source: SAP News Center
