Global agricultural giant Syngenta views India as a pivotal market, with CEO Jeff Rowe emphasizing the company’s commitment to delivering innovative solutions to Indian farmers to boost food security. In a recent interview with PTI, Rowe discussed the rapid evolution of the Indian market, viewing its pace as both a challenge and an advantageous opportunity for growth.
Rowe expressed that Syngenta’s approach is tailored specifically to the needs of Indian agriculture. “We are excited about the advanced products we’re introducing in India. As a global entity in over 100 countries, our focus is to bring our latest innovations to India promptly,” he remarked.
Syngenta’s strategic expansion in India includes new sustainable and profitable farming practices, particularly highlighting the northern region as crucial due to its significant agricultural output. The company is set to introduce cutting-edge technologies in crop protection, biological products, and new vegetable seed varieties, aiming to establish itself as a leader in agricultural innovation worldwide.
Moreover, Syngenta is embracing partnerships with local drone companies to integrate precision farming technologies, enhancing sustainability and efficiency for Indian farmers. Rowe acknowledged the complexities introduced by these new technologies, noting the importance of educational initiatives to help farmers adapt and benefit from these advancements.
Looking forward, Syngenta India is focused on innovating across its product lines, with a special emphasis on digital solutions and cultivating a transformative agricultural environment over the next five years.